The 23rd Saudi building & Interiors Exhibition

11-14 May 2014

Introducing The First Saudi building & Interiors Conference

The Organizer

ACE Company for Exhibitions

Jeddah based Al-Harithy Company for Exhibitions is Saudi Arabia’s leading event organizer. The first to own dedicated exhibition venues and organise international trade shows in the Kingdom, Al-Harithy has, over more than 30 years, staged in excess of 500 successful exhibitions across a wide range of industry sectors.

about sbie Back To Home


sbie – The Kingdom’s annual meeting place for the building & interiors sectors for over two decades.
saudi building & interiors exhibition – Saudi Arabia’s 23rd Comprehensive Showcase for the Industry with its excellent track record is fully geared up to provide the latest and most modern approach and smart/green solutions to the Kingdom’s ever-booming building design and interiors market. Established as Saudi Arabia’s key event, the annual exhibition is highly supported with participation from international companies, leading Saudi manufacturers, agents and distributors, and a wide spectrum of high profile professional visitors from across the Kingdom and neighboring Gulf States. Celebrating its 23rd anniversary, it continues to provide a comprehensive showcase for suppliers and service providers, whether new to the market or simply wishing to increase brand awareness. sbie – , with its prime location in Jeddah, the Kingdom’s commercial and leisure capital, is the ultimate platform from which to access the Region’s largest single market and to find out about the latest building and interiors industry developments, assess the competition and network with specialist contractors, equipment and material suppliers, as well as solution providers.

sbie – , is truly an unrivalled exhibition in an unparalleled market

The parallel Construction Machinery Showcase 2013 will see the repeat of the hugely successful concurrent “Construction Machinery Showcase ”. This strategic addition will provide visitors with a one-stop shop for all their construction requirements. The Construction Machinery Showcase will be the largest and broadest heavy construction machinery & plant event in the region. This sector specific showcase will provide an invaluable platform for Saudi and GCC customers, bringing manufacturers, distributors, contractors and buyers together.


The land of immense potential for this ever-expanding industry Come the world economic slowdown, the Eurozone debt crisis or even the Arab Spring, Saudi Arabia occupies an envious position on the world map for its buoyant and vibrant economy, and sustained growth and development. Powering the economy is Saudi Arabia’s US$ 650 billion 9th Development Plan, which acts as a catalyst for its ongoing ambitious long-term program for building and construction, and expanding the infrastructure across the massive country. Almost 50% of the Kingdom’s 2012 budget is allocated for capital investment projects, underscoring the government’s determination to improve critical infrastructure and diversify the economy.

Saudi Building and Interiors Conference

Why attend the Saudi Building and Interiors Conference

  • Be part the year’s only dedicated sector forum – Ideal for those involved in Housing, Healthcare, School/ University and Mega-City projects
  • Take part in high level strategic discussions with senior government officials from Saudi Arabia’s Housing, Healthcare and Education ministries
  • Gain project updates and opportunities from major developers and project owners on current and upcoming developments in the Kingdom
  • Network and discuss common build challenges with main contractors and consultants operating in Saudi Arabia
Running alongside the esteemed 2014 Saudi Building and Interiors Exhibition (SBIE), this collaborative conference will bring together leading figures from within Saudi Arabia’s Housing, Healthcare, Education and Mega-City (development) sectors. The Saudi Building and Interiors Conference will focus on the four key areas of the Kingdom’s urban and social development, including the following topics:
  • Addressing recent real estate legislation, increased land prices and construction challenges in developing affordable housing and surrounding communities
  • Building sustainable hospitals and healthcare facilities for the Kingdom’s growing population
  • Designing modern school and university campuses
  • Shining the light on the region’s mega city developments

The need for an increase in future social infrastructure projects

With a growing young population, the demand for housing developments and resulting mortgages in the Kingdom is escalating. This aspirational population has also putting pressure on the need for healthcare and education facilities, causing these three areas to be a top priority for the government.
Mega-cities and other large-scale mixed use developments represent the next frontier for the Kingdom’s urbanization vision. With several super-projects already under underway and many others set to follow, these mega developments remain a strong growth opportunity for the country and those operating in it

Did you know?

  • Real estate-related projects accounted for 30 per cent or SAR30 billion of new construction projects awarded in the Kingdom in the first half of 2013, in a sign that the industry was starting to focus on the housing sector
  • In the last budget, education and healthcare accounted for more than 52% of the total expenditure
The Saudi Building and Interiors Conference will be a great way to share ideas and opinions on many of the country’s pressing issues, as well as meet and network with like minded professionals from across the Kingdom.

Register Now
IQPC has been hosting events developed for senior executives for more than 40 years. We serve businesses representing over 15 sectors at more than 1,700 conferences around the globe. Our client list includes corporations such as IBM, Cisco, Microsoft, Lockheed Martin, Boeing, Weatherford International, Halliburton, ABN AMRO, Deutsche Bank, GE, Siemens, BASF and Dow Chemicals, just to name a select few. Senior executives travel from around the world to our events looking to garner best practices and concrete solutions to assist them in improving their organisations. IQPC provides many different platforms for you to increase your market share, stay ahead of your competition, increase awareness to your target audience and position yourself as a key supplier to the construction industry. Because we know that each sponsor has a different message, business development goal and branding objectives, each sponsorship package is tailored to your corporate strategies. Though most sponsorship offers multiple levels and types of exposure, there are a few main ways for you to highlight your corporate strengths, including Thought Leadership, Premium Branding and Featured Networking Events. Do you have offerings that are a good fit for Saudi Arabia’s upcoming project requirements in:
  • Affordable Housing
  • Healthcare
  • Educational
  • Mega City-Projects
With many projects in the design stage and with new tenders expected for 2014, take advantage of this opportunity to meet with the owners, contractors and consultants of these projects to find out their main requirements as they seek to identify the right supplier.
If you are interested in showcasing your offerings to the decision makers of these projects, please email Neil Grishan at or call +971 4 360 2801.
The Saudi Building and Interiors Conference is FREE to attend for Government, Developers, Main Consultants, Main Contractors and Architects Your guest pass gives you access to the exhibition and the Saudi Building and Interiors Conference. Guest passes are subject to approval. Please wait your confirmation by email 48 hours.

Free attendance REGISTRATION

If you do not qualify for the above categories, you can secure your delegate place at the below prices:
-$350 per day
-$600 for 2 days
-$800 for 3 days
-$950 for 4 days

Please contact us at +971 4 364 2975 or email to find out how you can get involved
IQPC provides business executives around the world with tailored practical conferences, large scale events, topical seminars and training programmes, keeping them up-to-date with industry trends, technological developments and the regulatory landscape. IQPC conferences are market leading “must attend” events for their respective industries.  IQPC produces more than 1,700 events annually around the world, and continues to grow. Founded in 1973, IQPC now has offices in major cities across six continents including: Bengaluru, Berlin, Doha, Dubai, Johannesburg, London, New York, Riyadh, Singapore, Sydney, Tampa, and Toronto. IQPC leverages a global research base of best practices to produce an unrivalled portfolio of conferences.



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floor plan

Participation Procedure

Complete the booking form and indicate the dimensions and area in m2 of the stand, also whether space or shell scheme is required. Stands will be allocated by the organiser based on size and in certain cases on product sector and/or nationality. A contract will be issued for signature and an invoice will be sent for payment. An exhibitor manual will be forwarded to you, the exhibitor for completion of the forms within the manual regarding all other services available to you. Exhibitors taking part through group participation, organised by official bodies or through exhibition sales agents will need to implement the above procedures directly with those parties.

Participation Rates

Space only per m2 US$  395
SR 1,480
Space + shell scheme per m2 US$ 445
SR 1,670
Space only per m2 US$ 145
SR 545

Shell Scheme

The shell scheme provides you with a basic stand shell construction suitable for customizing to your individual requirements, in a wide variety of sizes, with rear and dividing walls. The standard minimum module of 9m2 is equipped with:

  • Fascia board bearing your company name and stand no.
  • Carpeting
  • 3 spotlights (1 light per 3 m2
  • 1 electrical socket (110/220v 60hz)
  • 1 entry in the show catalogue
Please note

It is mandatory that organiser’s shell scheme stand fitting shall apply to all stands on the perimeter sites of the hall and to other central sites of areas not exceeding 30 m2. This service is complimented by offering on lease a wide selection of furniture, lighting, display aids and graphics. Please see the show exhibitor manual

Stand Packages

With shell scheme stands, reduced “walk-on” packages are available as follows:

Option A:

9m2: @ US$ 4,200 SR 15,750
1 table, 2 chairs, 1 counter *,1 shelf unit.

Option B:

12m2: @ US$ 5,580 SR 20,925
1 table, 3 chairs, 1 counter, 2 shelf units.

Option C:

15m2: @ US$ 6,985 SR 26,200
1 table, 3 chairs, 2 counter, 2 shelf units.

Option D:

18m2: @ US$ 8,330 SR 31,240
1 table, 4 chairs, 2 counter, 2 shelf unit.

Option E:

21m2: @ US$ 9,740 SR 36,525
1 table, 4 chairs, 2 lounge chairs, 1 low coffee table, 2 counters, 2 shelf units.

Option F:

27m2: @ US$ 12,515 SR 46,930
2 tables, 6 chairs, 2 lounge chairs, 1 low coffee table, 2 counters, 3 shelf units.

Option G:

36m2: @ US$ 16,610 SR 62,290
2 tables, 8 chairs, 2 lounge chairs, 1 low coffee table, 3 counters, 3 shelf units.

* All counters are lockable.
* Each shelf unit consists of 3 shelves either flat or slapping.

The stand contractor ACE Creative also offers a bespoke design and build service for customized stands.
Please visit:

SBIE - online booking

An extensive promotion and publicity campaign will be undertaken throughout Saudi Arabia and the neighbouring Gulf States. This will ensure the maximum number of high profile visitors.
The campaign will incorporate
  • Personal visits to all relevant Government departments and major organisations.
  • Direct fax, mail and e-mail campaigns targeted at Government officials, leading buyers, decision makers and professionals.
  • Advertisements and supplements in supporting newspapers, specialist journals, the radio and on the internet.
  • Personal invitations to agents, contractors, consultants, designers and business entrepreneurs.
  • Fully equipped communications / business centre
  • Posters, banners, outdoor billboards and electronic sign displays.
  • A series of lectures, workshops and demonstrations.
  • TV / Radio coverage of the show and features.
  • Marketing (SMS) messages to the targeted segment in this sector.
With its staggering visitor levels, sbie offers a variety of proven sponsorship opportunities to companies and organizations seeking to augment their marketing objectives. Sponsorship of sbie or any of its themed zones and attractions will provide a range of benefits that can strengthen corporate image and enhance visibility. Should this be of particular interest, please contact us without delay in order to tailor the best possible package for you.

SBIE Sponsorship Registration

Saudi Arabia's 23rd Comprehensive Showcase for industry


Jeddah Centre For Forum & Events

Established, developed and owned by the Jeddah Chamber of Commerce, the purpose-built Jeddah Centre for Forums & Events offers services to the highest international standards. This modern exhibition complex is conveniently located just minutes from Jeddah’s main Business Centre, banks, Government offices, shopping malls and major hotels.
  • 40,000 m2 of total area with easy access to major roads
  • 10,000 m2 of air conditioned exhibition space.
  • Forklift loading ramps and covered storage space
  • Electrical power 110/220v – 60hz
  • Fully equipped communications / business centre
  • Large illuminated visitor, exhibitor and VIP car parks
  • Conference hall
  • Mosque
  • PA system
  • First Aid suite
  • Plaza area for flag poles
  • Public telephones
  • Taxi / limousine service

Accommodation recommended hotels

Sunset Jeddah Hotel
  • P.O.Box 51991 Jeddah 21553 Saudi Arabia
  • Tel: +966 (0)2 6588200
  • Fax:+966 (0)2 6588196
  • Email:
  • Website:
Ramada Hotel
  • P.O.Box 7584 Jeddah 21472 Saudi Arabia
  • Tel: +966 (0)2 6670777
  • Fax:+966 (0)2 6681251
  • Email:
  • Website:
  • E-mail:
  • Website:


floor plan

The range of grabbing equipment used on construction sites showcased in the exhibition received many inquiries